Praga chooses Dubai to launch its supercar, the Bohema.
Praga, one of the leading Czech companies in the production of cars, announced its move to the UAE market for a period of three months, to launch its new supercar, Bohemia, with sports specifications and licensed to run on public roads, and to all.
The first public presentations of the car began. With a majestic launch party in Dubai. The first appearance of the demo version witnessed the presence of a group of supercar collectors. And the most famous global media networks.
After that, the company held special offers for the car. Over two days at the famous Yas Marina Circuit in Abu Dhabi. In partnership with the official distributor of “Praga” in the UAE, which specializes in racing cars. It is the “Dragon Racing” company, as part of the Curbstone Events GT1 racing program at the sports club. This was followed by participation in the “Dubai Autodrome” program. To make more presentations over the course of another day.
Mark Harrison, Director of Sales and Marketing and CEO of the company, said: We have seen global interest in the supercar “Bohema”, since its launch at the end of November. But we always planned to launch the car here in Dubai. Coinciding with her arrival in the country in the winter.
He added: There is a huge interest in the supercar “Bohema”. This is thanks to the car’s unique aerodynamic design. And its staggering performance numbers. Through its engine, which has a power of 700 horsepower with a weight of less than 1000 kilograms.
It is expected that the car will enter the production stage at the end of 2023. After the disclosure of the completed production car in mid-2023, it is scheduled to produce 89 cars over a period of five years.